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About Catalina

For nearly 40 years, Catalina has been turning shoppers into buyers and buyers into fans. Committed to privacy from the start, Catalina invented the world's first 1:1 digital marketing network.

INDUSTRY

Marketing, Advertising, Media & Entertainment

COMPANY SIZE

Privately Held Large Enterprise (1000+ employees)

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The Pillars of an Award-Winning Program

Catalina was selected as a 2023 Campus Forward Award Winner for their unwavering commitment to seeking out and hiring early career talent, their emphasis on diversity & inclusion, and investments in nurturing and retaining the next generation of talent. Please see below for the highlights of their approach to early career recruitment.

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Demonstrated Investment in Early Career Hiring

Catalina recognizes the importance of supporting university student communities with a meaningful internship program, ongoing involvement beyond the career fair, engagement through DE&I strategies, and development for early career talent. These efforts ensure that Catalina attracts top talent with its recruitment efforts in alignment to the company's growth and success.

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Innovative and Multi-Faceted Approach to University Recruitment

Catalina's recruitment team provides impactful connections with university talent. With robust engagement both virtually and on campus, the team not only interacts with meaningful conversations in group settings, but arranges for personalized meetups to deepen relationships across the student populations. As soon as connections are made, the team offers 1:1 opportunities that include resume reviews, interview prep, networking tips, and expanding network connections for students. The care and dedication to each and every student's career goals creates long -lasting connections and positive brand awareness for Catalina.

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Overarching Commitment to Diversity & Inclusion

Catalina's recruitment efforts include a strong focus within diverse student populations. The team engages with on-campus clubs, sororities/fraternities, and groups to expand exposure to various career paths. Catalina also has a strong analytics/data science function, and strives to bring awareness of career opportunities in this field — which is a passion for the recruitment team. Catalina supported UChicago's Summer Match '22 program that afforded underrepresented students at the first year level internship opportunities. Three rising second year students from the program completed 400 internship hours with significant work experience, mentorship, and support of their future career goals within technology, data science, and marketing. These students thrived with the support of the talent acquisition team and leaders across the company in their first corporate experience.

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Impactful Internship Program

Catalina interns receive a best-in-class experience. Throughout their internship, each student is empowered with meaningful work, team involvement, mentorship from their manager and other company leaders, and many learning opportunities. The interns have 1:1 meetings with executive leadership, are assigned a learning manager to support their goals, and enjoy flexible ‘work from anywhere’ schedules. Catalina's conversion rate of +95% is a testament to the internship experience.

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Growth and Development of the Next Generation of Talent

Catalina supports all new full-time employees for their success. With pre-boarding communications and company updates, all new team members are immersed and welcomed with company updates and vital information for successful onboarding. New Hire Orientation on Day 1 ensures each new employee has the technology, resources, and network to start acclimating into their role. The manager's guidance and insights, the Buddy's engagement and informal connection, and the team's involvement fully support the new employee and lets them know they are valued. Plus, Catalina University is introduced to ensure the team member has the learning and growth opportunities for their new role and beyond

Congratulations to the team at Catalina for being selected as one of the winners of RippleMatch’s 2023 Campus Forward Awards!

RippleMatch’s Campus Forward Awards recognizes the top early career teams and programs in the nation. Through a detailed application process, early career teams shared their approach to recruitment, candidate experience, D&I, and internship & entry-level programming. The programs picked for this award represent the best of the best, selected from applications submitted by campus recruiting teams across industries.

See all Award Winners for the category of Small Early Career Programs below

View Award Winners